Virus-proof Your Small Business with Douglas Kruger

Business survival entails a simple formula. You must achieve and maintain profits over costs. There are a remarkable number of creative things you can do to stay on the right side of this equation, provided you don’t lose your head. Do these things well and you’ll be able to keep your staff employed, continue to serve your customers, grow awareness of your brand, and even come out of this difficult period positioned for growth.

An absolutely essential read for any small business owner in this challenging time. Yolanda chats to author Douglas Kruger about his latest book.