OFM The OFM Business Hour

Kreatiewe vernietiging: Waarom innovasie ’n sterk IP-strategie vereis

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Kreatiewe vernietiging is die enjinkamer van ekonomiese groei, soos bewys deur die werk van die onlangse Nobelprys-wenners in Ekonomie, Joel Mokyr, Philippe Aghion en Peter Howitt. Tog, vir entrepreneurs en besigheidsleiers is dit noodsaaklik om ’n sterk intellektuele eiendom- en marktoegangstrategie te ontwikkel om te oorleef in ’n era waar die tempo van innovasie versnel en gister se wenners vinnig uitgewis word. Dr. Gerard Verhoef, konsultant-prokureur by Barnard Inc, vertel meer op die OFM Sakeuur.
30 Oct 4AM English South Africa Business · Daily News

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