#TrendFit | Wokepreneurs | Khumo Theko

Loading player...
Khumo Theko, researcher and a cultural identity trendspotter at Flux Trends introduces us to the wokepreneur tribe that falls under the umbrella of South Africa's Urban Tribes and give is a very interesting insight to this new rising tribe. In the age of being "WOKE" this is a very important trend to pay attention to for businesses and how they can adapt to this emerging tribe. We are seeing a rise in brand activism from smaller entrepreneurs that are making huge strides in the age of the consumer.

To book your ticket to the #FutureFit Networking Events in Johannesburg, please visit Boo-Yah.co.za
For additional reading material, you can follow Carmen Murray's Column #FutureFit Yourself on BizCommunity.com
For any inquiries, more details, or requests to appear on the show, you can contact hello@carmenmurray.com

Find out more about making your own podcast at SolidGoldStudios.co.za
11 Mar 2019 English Explicit South Africa Society & Culture · Management

Other recent episodes

S03 #149 AI and Africa in Focus | Mushambi Mutuma

Unleashing the Power of Human Potential. In this episode, I sit down with tech thought leader and author Mushambi Mutuma to explore one of my deepest passions — AI and Human Potential. We unpack how we, as humans, must evolve, build intentional relationships with AI, and learn to dance with…
28 May 57 min

S03 #148 Marketing and Creativity as a Force for Change | Khensi Nobanda

In this episode of The Conscious LeadHERS Podcast, I sit down with the inspiring Khensi Nobanda for a powerful heart-to-heart on creativity, leadership, and living out loud — unapologetically. She unpacks her non-negotiables, the true essence of allyship, and how marketing can be a force for good. For Khensi, sustainability…
28 May 59 min

S03 #147 Unmasking Generations | FROM BABY BOOMERS TO GEN BETA

Global Trends in Business, Culture, and Society. As generational shifts continue to shape the global landscape, understanding the unique characteristics and influences of each generation is key to navigating changes in business, culture, and social norms. While workplace dynamics with Gen Z currently dominate discussions, emerging insights suggest that Generation…
12 May 59 min