Exposure Marketing Africa Event Connect

How AI and Human Insight Are Transforming Event Matchmaking

Loading player...
How do you turn chance encounters into meaningful business opportunities? In this episode of Africa Event Connect, Projeni Pather sits down with Bianca Hindmarch and Tracey Lodrich, co-founders of B&T Matchmaking, to unpack how they’re transforming event networking into a science of purpose and precision.

They explore how AI and human insight work together to design smarter, more intentional connections, ones that go beyond foot traffic and deliver true ROI. From understanding attendee behaviour to curating impact-driven meetings, this is a must-listen for anyone rethinking the future of event engagement.
28 Nov 2025 English South Africa Business · Management

Other recent episodes

Beyond the Title: What Actually Changes an Industry

The first time Professor Nellie Swart was on Africa Event Connect, she spoke about women in MICE, mentorship, and career mobility. This time she brings the research instead. With a BCom in Leadership Performance and Change and more than 75 peer-reviewed publications behind her, she looks at what actually separates…
10 Sep 42 min

Here & Now: SAACI's National Annual Conference

SAACI CEO Glenton De Kock joins host Projeni Pather for a direct debrief on the National Annual Conference's "Here & Now" theme - Prof Mohale's blunt opening read, why KZN was chosen, the R14 trillion inefficiency figure, and what it takes to lead an industry through its hardest chapter.
14 Aug 45 min
All episodes