Stacey and J Sbu get KZN moving with Tamil hit on Traffic Jam with J Sbu

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History was made on East Coast Radio this week when Stacey and J Sbu gave their listeners something completely fresh during Traffic Jam with J Sbu. At 17:25, they pressed play on Yeh Mache Inde, a Tamil track by South African singer Sharmaine Deol (née Maduray) and the response was electric.
Stacey and J Sbu, who keep KwaZulu-Natal moving on East Coast Drive from 3pm to 6pm, are known for their bold and energetic playlists. However, this moment took things to another level. Listeners had to make sure they had the right station on after a Tamil track by a local artist aired on one of the province’s biggest commercial radio stations during peak drive time.
Social media erupted almost instantly. Videos flooded platforms of people celebrating the historic moment. Comment sections were filled with joy as listeners expressed how proud they were to hear a Tamil song on air, especially one created by a South African artist.
Many described it as a milestone for representation and a beautiful nod to cultural diversity.
17 Sep English South Africa Society & Culture · Personal Journals

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