#BizTrends2024: Dali Tembo - Culture as Commodity: How Culture Shape Brands and How it Became our Biggest Export

Loading player...
This exclusive #BizTrends2023 interview is with the CEO and co-founder of The Culture Foundry Company, Dali Tembo.

Tembo chats to Bizcommunity Marketing & Media editor, Danette Breitenbach on the shifting African narrative, the role of culture and how culture is proving to be a powerful tool for brands to connect with these audiences on a deeper level.
15 Jan 2024 English South Africa Business News · Marketing

Other recent episodes

The Lead Creative | Marketing needs humanity, not more noise

In a conversation with The Lead Creative and Bizcommunity, Discovery Health executive head of marketing, Refilwe Maluleke and Bridget Harpur, head of marketing, Volkswagen Group Africa talk about the sea of sameness, the factors contributing to it and how brands can overcome it. This episode forms part of the Marketers…
31 Aug 1 hr 07 min

RAPTBizTrendsTV | 54 Magazine's Phindile Khoza: African culture on the global stage

In this episode of #BizTrendsTV, Phindile Khoza from 54 Magazine examines African cultural identity in the global context... This episode of RAPT BizTrendsTV focuses on Africa’s cultural identity in the global context, how it is being driven, where it should be positioning itself, relevant to technology and what it means…
31 Mar 34 min